Boutique Digital Marketing Agency Melbourne

Services vary by agency, but most boutique digital marketing agencies in Melbourne provide:

• Search Engine Optimisation (SEO) to improve visibility
• Google Ads and Paid Campaigns to drive targeted leads
• Social Media Strategy & Content Creation
• Videography and photography, because aesthetics matter
• Web Design & Development
• Email Marketing and Automation
• Brand building and Creative Content

At Forte Marketing, we connect these services to your overall strategy. We make sure to choose the right tool for each job and that every channel works well together.

Costs vary depending on the scope of your campaign and the services you need. We will also take the time to learn more about your business, objectives and circumstances before providing you with a quote.

However, here are some general costs for digital marketing services to help you budget.

• Social Media Management – This can range from $1,500 to $5,000 monthly. If you need fresh reels, stories and posts, or if you feature influencers or high-frequency campaigns, costs will be on the higher end.
• Social Media Advertising – We’ve seen great results from a modest $1,000 budget for niche or small audience campaigns. But as your audience and creativity grow, your budget has to follow. Some of the campaigns can easily reach $10,000 per month.
• SEO – You can expect to pay at least $1,000 to $2,500 per month. There are many facets to SEO, and to do it properly often requires a combination of different skill sets – including an SEO expert, web developer, and copywriter. Be cautious of super-cheap options that rely on AI or poorly written content; that content will come back to haunt you.
• Lead Generation Web Pages – Increase conversions and relevance to the ad campaign. Reducing costs while enhancing performance. Unfortunately, it’s often something that isn’t budgeted for. Expect to pay around $1,000 per landing page.
• Online Advertising – You can expect to pay anywhere from $1,000 per month to an infinite amount. There are many variables to consider here. Costs range from a few cents to $100s per click. We’ve also seen clients consistently increase their spending well into six figures because the results are there. Equally, for smaller budgets, amazing results can be achieved.
• Content Creation – Highly visual content is more important than ever, especially in FMCG, lifestyle, fashion and beauty industries. Personal branding is often more organic in nature.

  A well-written blog or press release could be anywhere from $750 to $1,500 depending on the required length, research and assets. Photography sessions start at $600 but can increase to thousands, especially when considering post-editing.

• Videography can range from $1,000 to $20,000 or more, depending on the scope and complexity of your production or needs.

Some tactics like Google Advertising deliver immediate traffic and results. Usually, within two weeks, we can decide if this activity is helping your business.

Other tactics take time to build momentum. Activities such as brand building, search engine optimisation (SEO) and content marketing usually take a couple of months.

A boutique marketing agency will help you balance quick wins with long term strategies so your investment pays off now and in the future.

We are a fully transparent digital marketing agency. All our clients are provided with real time reporting through Google's Looker Studio. This provides you with 24/7 access and real-time reporting for your campaigns.