Marketing and Web Design Blog
INSIGHTS AND RESOURCES
According to the Search Engine Journal, 93% of online experiences begin with a search engine. And naturally, having a website is the first step to being found. But competition is a click away. Business owners know that owning a domain and adding some content and […]
TikTok has been emerging as the hottest social media platform for some time now. In fact, it was the most downloaded app of 2021 around the world (source: Shopify), with an estimated 8.2million Australian users. With experts believing its usage will continue to increase in […]
A parting message from Louise Ottewell When Darren and I first began discussing the possibility of joining forces and opening our own Cairns based marketing agency, it felt right. There were no niggling doubts, just a shared vision to strengthen the marketing solutions available locally, […]
Businesses or organisations with an existing .com.au, .net.au, org.au, asn.au, id.au, gov.au or edu.au can now claim their .au domain. From 24 March to 20 September 2022, the .au Domain Administration is allowing businesses and organisations with at least one of these existing domains, to […]
Having a website is a critical component when running a business. Even with the prominence of social media, most users expect companies to have a website where they can find relevant, up to date and official information 24/7. This has become even more crucial during […]
Whether you are trying to generate leads or grow online or offline sales, most businesses use digital marketing to drive future revenue. With 68% of online experiences beginning with a search engine (Source: BrightEdge) many of us are well aware of the importance of Search […]
90% of buying decisions are made subconsciously. It’s incredible to think that after billions of years of evolution, technological innovation and an abundance of choice, our primal brain does most of the heavy lifting. Leaving the most advanced and evolved part of the human brain, […]
One of the first things that businesses tend to look at when establishing a brand, is choosing a domain name. According to auDA, the .au Domain Administration organisation, at the end of the last financial year they had 3,339,032 .au domain names under their management, […]
What you should know before planning your marketing strategy When businesses look to put together a marketing strategy, it’s tempting for them to jump straight to the execution. Identifying the channels they will use, what their posts will look like and what advertising they will […]
In late 2020, Apple signalled a range of privacy changes it intended to introduce to provide its users with more control over the data that’s shared via apps downloaded through the Apple App Store. Following the iOS 14.5 update, all apps in the App Store […]
