Stories
INSIGHTS AND RESOURCES
What you should know before planning your marketing strategy When businesses look to put together a marketing strategy, it’s tempting for them to jump straight to the execution. Identifying the channels they will use, what their posts will look like and what advertising they will […]
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I’m officially two months into my new role as the Marketing Assistant at Forte Marketing and what a time it’s been. Being part of the Forte team has given me countless opportunities to acquire new skills and also to develop skills that I sometimes didn’t […]
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In late 2020, Apple signalled a range of privacy changes it intended to introduce to provide its users with more control over the data that’s shared via apps downloaded through the Apple App Store. Following the iOS 14.5 update, all apps in the App Store […]
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Our voice is one of the most powerful tools we have to express ourselves. From heartfelt wedding speeches, rousing political addresses and university lectures, to award ceremony speeches and even in song, we can communicate effectively without necessarily speaking the same language. At the other […]
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We are all familiar with the saying ‘less is more’ but, there are times when this unwritten rule does not apply. Before you even put down a word, it’s important to consider both your audience, and the medium. To assist, we have compiled some tips […]
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When we think about hackers, our general perception is that they target big corporations, government agencies or research facilities. In fact, 78% of small businesses are being targeted by cyber criminals (source: Smart Company). According to IBM Chairwoman and CEO, Ginni Rometty “Cybercrime is the […]
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If 2020 has taught us anything, it’s how quickly things can change. One minute we’re going about our business as usual and the next, the planet is turned on its head. Whilst the impacts of Covid-19 have been sadly devastating to billions, it is also […]
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Have you ever put together a beautifully created digital marketing campaign with a healthy advertising budget, that you were certain would generate more business, only for it to fall short of your expectations? While there could be many variables that lead to this failure, there […]
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Websites are pretty much part of everyday business life. If you own a company, the chances are you’ve gone through the process of creating or managing the development of your website, if not once, but many times over. When businesses begin planning the development, or […]
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With the new financial year shaping up to be one of the most challenging in recent history, Forte Marketing has developed a complimentary online planner. By answering a series of questions, Cairns businesses can sharpen their marketing tools to increase engagement with their current audience […]
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